Labour frontrunner accuses loan providers of “putting force on our youngsters” with child-friendly, animated commercials to make the most of families feeling the squeeze
Ads for payday advances should not be allowed to air during kids’ programmes, Ed Miliband has stated, warning that Labour would replace the legislation to ban them if required.
The Labour frontrunner accused loan providers of “putting pressure on our children” with child-friendly, animated commercials to make use of families experiencing the squeeze.
Calling he said that, if the Advertising Standards Authority (ASA) failed to act, a Labour government would legislate for them to be treated the same as gambling and junk food promotions.
The Opposition frontrunner has targeted just just just what he dubs the “Wonga economy” being an icon of their campaign to emphasize the rising price of living.
He accuses the organizations of preying in the susceptible, developing a crisis that is”quiet for a large number of households kept with debts these are generally struggling to pay back.